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Update - eBay Introduces Absolute Anonymity for (Shill) Bidders

April 13th, 2008 · 1 Comment


By Philip Cohen

A comment principally on the whole-of-auction absolute anonymity of bidders recently introduced to Australia (and more recently to the U.K.) by eBay, including responses to the various, sometimes nonsensical, statements being offered by eBay in support of this decision—with apologies to all the shill bidders out there.

For those of you with a very short attention span I will summarise my comments on my principal concern, the issue of “shill” bidding:

It is said that “Justice must not only be done; it must also be seen to be done.”

It follows therefore that “eBay must not only be free of shill bidders; users must also be able to see for themselves that it is free from shill bidders.”

Putting aside for the moment eBay’s existing “shill-bidders’ hide” facility, “User ID kept private,” if eBay thinks that making all bidding aliases absolutely anonymous (ie, “Bidder n”) will not make shill bidding easier or that experienced eBay users will now trust eBay, of its own volition, to rid eBay of the shill bidding that will undoubtedly now run rampant, then eBay management is living on a different planet and I have no doubt that such anonymity will ultimately have a detrimental effect on eBay’s business.

Actually, they are on a different planet: they have already stated elsewhere that “… we do not immediately remove a member from our site if shill bidding is detected” because eBay believes “… that people are basically good and sometimes people need an opportunity to be educated instead of removed” (ie, eBay needs to protect its income stream). The problem with this policy is that it appears that the only shill bidding eBay is ever going to recognise is that which is so blatant and habitual that such sellers do not deserve and should not get further chances! And, what then about the extra consideration these shill-bidding cheats have taken from unsuspecting buyers who have bought in good faith (and trusted eBay)?

Clearly, eBay does not have any automated processes for the detection of shill bidding (we all can direct eBay to obvious instances of such activity); eBay apparently relies solely on the reporting of such suspected activity by users—yet eBay has just removed the user’s capacity to more easily notice such activity … Dah!

If the various governmental “Offices of Fair Trading” had any backbone they should have the power to make eBay undo this absolute anonymity nonsense as the simple fact is it serves no purpose other than as a blatant hide for shill bidding—in which eBay appears happy to be complicit.

For those of you with a longer attention span, the full detail of this and some other eBay matters at:
http://www.auctionbytes.com/forum/phpBB/viewtopic.php?p=6497776#6497776

Tags: Editorial

1 response so far ↓

  • 1 Philip Cohen // Jun 28, 2008 at 9:57 am

    eBay is a very large international company with such a market share of the online auction business that their behaviour has to be viewed as “monopolistic” in nature.

    As an eBay “junkie”, predominantly a buyer, my principal concern with eBay is their recent introduction of absolute anonymity of bidders to their Australian and, more recently, UK sites (and undoubtedly coming soon to the US). I consider this action to be unprincipled, unethical, reprehensible, even unconscionable; however you look at it, it is outrageous.

    eBay has now obscured auction bidding to the point that genuine bidders have got absolutely no chance of detecting and thereby protecting themselves from “shill” bidding (a criminal offence in most civilised countries) by unethical vendors. Notwithstanding eBay’s statements to the contrary, this application of absolute anonymity by eBay serves no purpose other than to deceive consumers; and the same criticism has always applied to eBay’s existing facility, “User ID kept private”—aka “the shill bidders’ stairway to paradise”. Again, notwithstanding eBay’s various pronouncements about shill bidding being banned on eBay, eBay is now knowingly “aiding and abetting” such shill bidders, at the expense of consumers.

    What possible reason could eBay then have for increasing the level of bidding anonymity from that of a bidder-specific level (as currently used in the US) to an absolute level? The only possible reason can be to make shill bidding “disappear”. If shill bidding cannot be detected, then genuine bidders cannot report it and, as a consequence, eBay will not have to waste any of their valuable resources pretending to do anything about it.

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